Marketing to and maximizing millennial talent
Millennials, born between 1980 and 1995, now comprise most of the workforce.
![](https://www.nafem.org/wp-content/uploads/2021/08/Millennials-in-the-workforce.png)
Following are two resources for marketing to and engaging this group.
- Marketing to millennials? Consultancy Sprout has useful information about how different generations use social media.
- Hiring? Check out this guide to recruiting and retaining millennials.